The Need for Order
As businesses expand and diversify, the planning and execution of marketing campaigns has become increasingly complex. As a result, the need to track budgets and spend across multiple agencies, offices and countries has never been more important. However, advertisers are spending valuable time and dollars on laborious data aggregation.
Our solutions allow you to centralize and standardize all of this data into a single platform for quick, accurate reporting while providing a direct line of communication and approvals between you and your agencies.
A platform that puts you in control
Designed to put advertisers at the top of the media workflow, our systems enable you to take full control of your marketing plans and budget.
- Instantly view how your media budgets are spent across channels and locations, giving uniformity and transparency to previously disparate data
- Touch-of-a-button reporting across all of your data
- Never overspend again by easily authorizing and enforcing budgets
- Control exactly who can approve authorizations
- Keep track and easily ﬁnd documents and history with a fully auditable workflow trail
Our advertiser platforms
Lumina Plan Management
Manage your media plans across channels, brands, and markets.